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Store Design Project
The concept was inspired by an art gallery, the display of the clothes just like the art pieces in an art gallery.
A face-lit logo stick on the window glass instead of a sign band over the window to maximize the window area for a more transperent aspect.
All wallcases are design as a perspective view point steel frame for a more focusing effect to the product displayed.
A glass box in the middle of the store as a special showcase for visual merchandising creative expression with fashion.
Café in the store to provide a enjoyment more than visual but also the taste and scent.
New concept to be developed after Concept 1 running for 3 years, the store concept have to be revamp as the merchandises are more target to a younger age customer.
The design must be more edgy and contemporary as client’s brief. A new flagship store (over 600sq.m) to be opened and a café to be included in the store.
LUSSO BRILLANTE